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Dynamic pricing with extras :)
Pricing in the hotel market has long been about more than setting rates once and then leaving them unchanged for an entire season. Travellers’ needs change from day to day—or even hour to hour—and if you do not respond in time, your competitor will.
That is why dynamic pricing is so important: it continuously optimises room rates based on current supply and demand.
But what if you did not have to adjust everything manually and a smart system handled it automatically? That is exactly what modern pricing is about, and this is where RoomRaiser helps. In addition to determining the best rates for your property through sophisticated calculations, it makes working together easier with a range of useful features.
Let us look at the two latest additions: Bulk Price Setting and Price Lock—features designed to make your daily work even smoother. You can find both in the Pricing Calendar.
Bulk Price Setting—set rates for several rooms and dates at once, simply and quickly
Bulk Price Setting: when you want to simplify bulk rate changes
Imagine a sudden rise in demand—a festival, a conference or simply an unexpected long weekend—and you want to change room rates quickly for several days and several room types at once.
Instead of clicking through the required rates one by one, Bulk Price Setting lets you make the change in just a few steps.
What does this feature give you?
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You can set new rates for multiple rooms at once.
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You minimise the risk of errors and save a great deal of time.
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You can respond quickly to market changes without getting lost in the details.
How does it work?
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In the Calendar view, open the pricing view for all room types on the date whose rates you want to change together.
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Click the three dots beside the date in the header (Date Options).
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Then select Bulk Edit Prices.
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Choose whether you want to increase or decrease the rates for that day and whether to apply a fixed amount or a percentage.
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Click Apply, and the system automatically updates every rate for that day across all room types and capacities.
If you decide that the change was not right after all, click Reset Prices to remove the changes and restore the original state.
Price Lock: when you need a fixed rate
Dynamic pricing is a fantastic tool, but some situations require you to keep a rate fixed. For example:
- When you launch a promotional campaign with a pre-announced rate.
- When you want to prevent automatic changes during key periods because you are confident that the rates you have planned are right.
Price Lock helps with exactly this:
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You can lock the rate for a particular day or period with a single click.
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You can be sure that no automation will overwrite your settings.
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This lets you combine the flexibility of dynamic pricing with the security of fixed rates.
Price Lock combines the flexibility of dynamic pricing with the security of fixed rates—and it is conveniently placed. How does it work?
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In the same view where you can make bulk rate changes, you will see a padlock icon—open by default—beside each rate.
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Whatever the current rate may be—calculated by the system or overridden by you—you can lock it by closing the padlock. It will then remain fixed until you reopen the padlock yourself, so later pricing runs will not overwrite it.
Important: use the Save Prices button to confirm the change. After later pricing runs, if you hover over the locked rate without clicking it, you will see the rate the system would calculate for that date. This remains information only until you reopen the padlock.
Closing thoughts
Automating dynamic pricing is no longer an optional extra; it is a fundamental competitive advantage in the hotel industry.
Features such as Bulk Price Setting and Price Lock help you respond to market changes quickly, flexibly and confidently—saving time while also optimising revenue.
If you have not yet tried these new tools in the Calendar view, they are well worth exploring. They can become an integral part of your daily work in a short time.
